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About Us

Regeneración was founded in early 2016 through a series of conversations with community leaders. These conversations illuminated the need for a climate justice organization in Watsonville; Regeneración has emerged to address this need. Regeneración was founded on the principle that climate change is a social justice issue with local impacts and must be engaged with on a local level in order to build resilient communities.


Our work in 2016 included assembling a team and crafting a vision and mission statement and initial goals. In 2017, Regeneración began implementing projects: a mural on Rodriguez Street;  Our Mother Earth series of environmental justice films in partnership with the Watsonville Film Festival; a video research project with Watsonville High School video academy seniors; and the Healthy Children for a Healthy Planet festival. Regeneración is a fiscally sponsored project of Community Initiatives.

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We proudly announce that

we are a certified Green Business .

There has never been a better time to go green! Below are some of the biggest reasons to become a California Green Business Partner.

Regeneración conducted community-based research to gain an understanding of  Pájaro Valley residents’ needs and hopes for climate action. We completed the survey in spring 2018 and shared results at the Climate of Hope gathering on May 3.  

Our Mission
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Our Mission

Achieve climate justice through community-driven solutions

Our Vision

A safe, vibrant, climate resilient Pajaro Valley, where every person is healthy, thriving, and living in harmony with the natural world. 

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Our Vision

We Need Your Support Today!

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